We build digital products, experiences, and systems
that matter.

Born West is a creative tech agency. We turn ambitious ideas into working software –from inception to launch.

Stylized blue digital rose with detailed petals and a long stem on a white background.
Abstract digital map of Greenland consisting of light blue pixelated dots on black background.
Green halftone illustration of two tall flowers with stems and petals on a white background.
Minimalist blue dot pattern forming the outline of a flower with stem and leaves on white background.
Pink hibiscus flower with five petals and a long stamen on a white background.
Light blue pixelated silhouette of a tall wildflower plant with slender stem and leaves.
Three light green flowers with delicate petals on thin stems against a white background.
Soft pink silhouette of two flowers with thin stems against a white background.
Pixelated lime green rose with a long stem on a white background.
Blue digital halftone-style rose with a stem and a single leaf on a white background.
Light turquoise flower made up of multiple small repeating musical note icons on a white background.
Light pink rose with long slender stem on a white background.
Light blue digital pixelated rendering of a single flower with a stem and leaves.
Pink silhouette of a flower with a stem and petals, with a halftone dot texture on a transparent background.
Pixelated blue flower with a long stem on a transparent background.
Pink flower with a single stem and five rounded petals, shown on a transparent background.
Light pink silhouettes of three different flowers with thin stems on a white background.
Pink, stylized illustration of a single blooming flower with a stem and leaves on a white background.
Social Imprints logo
L'Oreal logo
Oracle netsuite logo
Chevron logo
Superfeet logo
La roche posay logo
Cosi logo
Oracle logo
Levi's logo
Chipotle logo
Disney logo
Warner brothers logo

About us

We believe technology, if well designed, can help people make progress.


That’s why we built Born West — a group of designers and engineers working as one team to turn complex problems into products that people love to use.

An abstract structure composed of individual units, reflecting scalable systems, precision, and clarity through design.
end-to-end: strategy → design → engineering → launch → iteration.
end-to-end: strategy → design → engineering → launch → iteration.
2 yrs
our clients collaborate with us on average
120+
delivered successful projects to satisfied clients
5m+
users impacted by our innovative digital solutions

What we do

Illustration of layered mobile and web screens representing digital products, AI-powered tools, and the journey from prototype to production.
Products

Mobile and web apps, AI-powered tools // prototypes to production.

Abstract illustration of a hand interacting with data panels, symbolizing thoughtful UX/UI, motion design, and intentional user experiences.
Experiences

Thoughtful UX/UI, content, motion design // moments that feel intentional.

Layered technical structure visualizing APIs, data layers, and integrations as the foundation of scalable digital platforms.
Platforms & Systems

APIs, data layers, integrations // the connective tissue that grows with you.

Capabilities & industries

Mobile
Web
UX & UI Design
LLM
Frontend
Backend
Research
AI
Animation
Emerging Tech
IoT
Shopify
Wordpress
CMS
digital products & software
Beauty Tech
Consumer Goods
Start-ups & IoT
Enterprise Tools
Finance & Advisory
Health & Wellness
Innovation Teams
Real Estate
E-commerce & Retail

Our projects

Close-up of the L’Oréal Waterfacts mobile app designed by Born West, helping users measure water quality and discover personalized hair and skin care insights — an AI-powered digital product experience.
Pioneering with L’Oréal
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Web dashboard for Social Imprints’ custom operations platform, designed and built by Born West to streamline workflow management, scheduling, and collaboration — an integrated UX and engineering solution.
Innovating with Social Imprints
read more
Interface of the Oracle NetSuite gifting portal created by Born West, showcasing curated gifts and seamless order management — a scalable enterprise e-commerce experience integrating design and engineering.
Transforming with Oracle Netsuite
read more

When you partner with us expect

We’re here to make great products with great people.

01.
Thoughtful questions
& consistent delivery
02.
Teammates who care  
& treat your product like it’s theirs
03.
High performing teams
Even the founders are hands on

Why work with us

Design & Engineering
Integrated
One team with fewer handoffs and faster shipping.
Hard problems tackled first
We lean into the tricky bits first. Complexity is not something we put off for the end.
AI native
We embed AI.
We ship with AI.
We build with AI.
Ship mentality
We want to deliver usable and useful products.
Measure what matters
We track all the moments that prove that the product is working.
We’re here to make great products with great people.
We’re here to make great products with great people.

How we work

Week 1–2
Learn
We start by questioning everything.
→ Discover what’s really going on
→ Align the whole team on one goal
→ Define what makes it meaningful
Week 3-6
Shape
We make ideas tangible fast.
→ Prototype to learn early, not to impress
→ Build coherent product systems
→ Design experiences that show the core idea
→ Add delight through motion, detail, and finish
Week 4-7
Make
We work in small, focused teams that care about every detail.
→ Ship fast, polish continuously
→ Make quality visible in the code
→ Improve accessibility and performance
Week 6-7+
Refine
We don’t ship and disappear.
→ Measure, refine, and release
→ Keep momentum without breaking trust
→ Stay involved to ensure progress sticks
→ Plan continuous improvements

Our testimonials

“They are the first team that comes to mind when we need a development partner”.
Social Imprints
“We’re so excited about where things are and where they’re going.

This has been such 
a positive experience. Bravo. This team seriously rocks”.
T-I-M-I
“The whole team is incredibly responsive and great collaborators”.
Cloudberry
“They feel like an extension of our team more than a vendor”.
L’Oréal
“Working with Born West is such a great experience”.
Oracle
“We are so grateful for your partnership and the talent that your team continues to demonstrate. Not only is the work impressive, but everyone on your team is such a pleasure to interact with”.
Superfeet

FAQ

How will we work together?
We’ll work collaboratively over video calls, Slack, and shared project 
management tools. We’re also happy to work within your organization’s communication ecosystem.
What is your technology stack?
→ back-end: node.js, python, ruby on rails.
→ front-end: react, angular, vue.js.
→ cloud: aws, azure, google cloud.
→ tools: shopify, AI frameworks, etc.
Who’s on your team?
Our team is comprised of senior designers, engineers, and project delivery experts with many years of experience building consumer and B2B products.
How long does it take to go from idea to MVP?
Most founders see a working prototype in 6–8 weeks. A polished, market-ready MVP usually ships in 3–6 months, depending on feature depth, compliance, and integration needs. We map the timeline during a one-week discovery sprint and keep you updated with weekly demos.
How do you choose the right tech stack for a new product?
We start with the problem, not the tooling. After scoping requirements and growth targets, we match them to proven stacks:
→ Back-end: Node.js, Ruby on Rails
→ Front-end: React, Vue
→ Cloud: AWS, Azure, Google Cloud
→ AI: Fine tuning, Custom Model Training, Foundation Model Usage
→ Off the Shelf: Shopify, BigCommerce, GA, others

We balance speed to market, talent availability, and long-term maintainability, then document the rationale so everyone is on the same page.
Can Born West help with scaling an existing product?
Absolutely. Our senior engineers and product designers slot into your roadmap to solve performance bottlenecks, redesign legacy UIs, or spin up new features.
What industries do you specialize in?
We partner with teams across beauty tech, health and wellness, consumer goods, e-commerce, retail, finance and advisory, enterprise tools, and innovation groups. Our work usually sits at the intersection of complex systems and clear design, where we simplify workflows, layer in emerging tech, and shape interfaces that feel smooth, helpful, and modern.
What if my startup pivots mid-project?
Pivots happen. We pause, run a focused strategy workshop, and rescope deliverables. Any unused budget rolls forward, and a short contract addendum captures the new direction so there are no surprises. Having an agile team gives us the flexibility to pivot with you.
Who actually works on my project?
A lean, senior-led squad made up of product strategy, UX/UI design, fullstack engineering, and QA. We are a 35-person studio, 80% senior talent. You always meet the people doing the work. No hand-offs to hidden juniors.
What post-launch support do you offer?
Around 80% of our clients stay on a monthly care plan for ongoing SaaS maintenance and e-commerce support. It covers uptime monitoring, security updates, performance tuning, and a set number of improvement hours each month. Bug fixes are handled fast, usually within 24 hours, so the product stays stable and keeps growing without you babysitting it.
Can you plug into an existing engineering team?
Yes. We’ve paired with in-house teams at companies from Series A to Fortune 500. Expect shared stand-ups, aligned tooling (GitHub, Jira, Slack), and a frictionless hand-off when our sprint is done, followed by a thoughtful retro.
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Interested in working together? Schedule a call.