empowering progress. shaping the future.

Conscious creative tech company driven by innovation

Social Imprints · 2019–Ongoing

Project details interface for a webstore integration task. The screen displays task status, assignees, due dates, and time tracking. Tabs include Checklist, Details, Schedule, and more. The "Access Integration #01" section shows a downloadable Excel spreadsheet and notes. A comments panel appears on the right with user activity.

L'Oreal BrowMagic · 2024

Three mobile screens from an augmented reality app for virtual eyebrow styling. The flow shows a facial scan prompt, eyebrow style selection, and detailed brow editing using dot controls and sliders.

Cloudberry · 2021–Ongoing

Web interface showing a CareSpace dashboard for patient Sarah Johnson. The screen displays a discussion thread between the patient's mother and clinic staff, with reply and comment features. Sidebars show a patient directory, patient details, care summary, and treatment progress.

L'Oreal Airlight Pro · 2024

Side-by-side view of a desktop and mobile energy savings dashboard for a salon. The desktop screen displays data for Y Salon, including energy savings (500 kWh), average power usage (120°C, 90%), and environmental impact (160 days of LED bulb use). A graph shows daily usage over a month. The sidebar includes the number of devices in use, energy-saving tips, and salon details. The mobile screen shows user-specific data for "Emma" with total usage, average duration, most used settings, and energy savings visualized through bars and icons.

Oracle NetSuite · 2024–2025

Gift selection screen from Oracle NetSuite’s gifting feature. Users are in step 2 of the flow, selecting from options like coffee, brownies, and digital gifts. Interface includes filters, inventory status, and a progress bar.

Social Imprints · 2019–Ongoing

E-commerce product grid for T-shirts under the Social Imprints brand. Users can filter by gender, nature, brand, and color. Each product tile shows a shirt image, title, and price, with sorting options at the top.

about us

Our mission is to harness creativity and technology to shape a better future for everyone.

We empower our clients to drive progress, define outcomes and navigate the future with confidence.

A high-contrast, halftone-style digital rendering of a flower, composed of small black and white pixel-like dots arranged in a grid pattern. The image has a textured, almost printed effect, with varying levels of density creating depth and shading.
2 yrs
our clients collaborate with us on average
120+
successfully delivered projects to satisfied clients
5M+
users impacted by our innovative digital solutions

we solve challenges that hold businesses back

A woman wearing a VR headset and holding a controller, symbolizing innovation and technology. Overlaid with a geometric design in pastel and neon colors. Caption reads: "Empowering our customers through innovation."
Empowering our customers through innovation
A person with a laptop, silhouetted against a colorful background, with neon green highlights on their face. Represents collaboration and partnership. Caption reads: "Work as Partners, not vendors."
Work as Partners,

not vendors
A close-up of hands holding a smartphone, with geometric neon green shapes overlaying the image. Symbolizes a results-driven approach. Caption reads: "Outcome driven, not profit driven."
Outcome driven,

not profit driven

what we do

emerging tech/AR/IoT/AI
visual design & branding
custom SaaS + B2B
eCommerce strategy

our projects

Where brand, tech, and strategy meet to shape what’s next

pioneering with L'Oréal

Read More

innovating with Social Imprints

Read More

transforming with Oracle Netsuite

Read More

testimonials

quotation mark
They are the first team that comes to mind when we need a development partner.
Sales representative
@Oracle
quotation mark
Working with Born West is such a great experience.
‍
Sales representative
@L'Oreal
quotation mark
They feel like an extension of our team more than a vendor.
‍
Sales representative
@Oracle
quotation mark
The whole team is incredibly responsive and great collaborators.
‍
Michael S
@Superfeet

process

all are different, but here is a typical one

Week 1
Week 2
Week 3
Week 4
Week 5
Week 6
Research & User Journey
kick-off
Architecture & Designs
Technical Deep Dive + System Architecture
Testing
empower progress. shaping the future. 
empower progress. shaping the future. 
empower progress. shaping the future. 

FAQ

How will we work together?

We will work collaboratively over a shared project management tool such as Slack and Trello, with calls over Google Meet. We can also work within your organizations' Microsoft ecosystem.

What is your technology stack?

→ back-end: node.js, python, ruby on rails.
→ front-end: react, angular, vue.js.
→ cloud: aws, azure, google cloud.
→ tools: shopify, AI frameworks, etc.

Who’s on your team?

The team has a combination of Senior designers and engineers with years of building consumer and B2B products.

How do you estimate?

Based on our experience, we provide estimates in hours ranging from 4-16. We also try to breakdown larger requests into more manageable chunks.

What if I don't like the work?

We will continue to work until you are 100% satisfied.

Are there any refunds?

Due to the high quality nature of our work, there are no refunds beyond the first week of service. However for collaborations longer than 12 weeks, we offer 2 weeks of customer support in case something goes wrong.

Why do you have this model?

We want to meet your needs while keeping in mind. Utilize the time as much as you like — 1 month or 12 months every year.

We are conscious creative tech company driven by innovation.

homework